careers
SpotCo has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of Rent to the strikingly bold star of Hamilton. We are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. We take laughter seriously and leave our egos at the door. We celebrate diversity because we know it makes us stronger. We are passionate about what we do, and compassionate in how we do it. We believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. It’s a tremendous (and inspiring!) task; are you up for the challenge?
All resumes should be sent to: resumes@spotnyc.com
SOCIAL MEDIA CONTENT COORDINATOR
The Social Media Content Coordinator is an integral part of the Social Media team offering support, content capture and innovative ideas to campaigns across SpotCo’s Broadway and live entertainment clients. This role reports to the Associate Director of Social Media.
PRIMARY RESPONSIBILITIES
- Provide administrative support across multiple campaigns with the full team
- Develop, organize, manage and edit content across multiple clients
- Conduct social listening and community management
- Contribute to content ideation and manage projects to ensure timely execution
JOB RESPONSIBILITIES
- Collaborate with the full team to develop and execute social media campaigns across platforms (Instagram, TikTok, Facebook, X, etc.)
- Capture and coordinate content, including interviews, red carpet coverage, and trend-driven moments
- Monitor client and industry accounts, social media trends, and audience sentiment
- Develop and maintain brand-specific tone and voice across all social channels
- Assist in preparing materials for weekly client meetings and presentations
- Research and compile influencer lists for targeted campaigns
- Participate in brainstorming sessions and conduct research on current and upcoming productions
- Provide support at live events and video shoots as needed (some nights and weekend work required; no filming experience necessary)
- Create content plans for tour productions and additional shows, when needed
QUALIFICATIONS & EXPERIENCE
- Experience of successfully executing social media campaigns for brands on platforms like TikTok and Instagram
- Social media experience in an agency setting or in the theater industry
- A passion for Broadway, theater and the performing arts
- An active user of multiple social media platforms with an understanding of social media best practices
- Excellent written and verbal communication skills, as well as strong organizational skills
- Proficiency in Google Docs/ Slides/ Drive
- Some graphic design, Photoshop and photography experience preferred
- Experience with social media engagement/ listening platforms is a plus
- Able to work a hybrid schedule (in-person and remote)