SpotCo is one of today’s leading entertainment advertising agencies, known for creating innovatively conceived, strategically inspired, and elegantly designed campaigns that not only get attention and build buzz, but also deliver results. Our work spans a broad base of categories from theater and live entertainment, to cultural institutions, museums, film, television, publishing and music.

spotco entertainment advertising

Regarded as Broadway’s preeminent agency, our current clients include: Billy Elliot the Musical, Memphis, West Side Story, In the Heights, and Chicago.  We also represent Radio City Christmas Spectacular, The Guggenheim Museum, The New York Botanical Garden and Cirque du Soleil.

SpotCo campaigns appear all across the country, and worldwide, from Las Vegas to London, Melbourne to Moscow. Our shows have been honored with eight Pulitzer Prizes, five Tony Awards® for Best Musical and six Tony Awards for Best Play.

In August 2008, SpotCo joined forces with Dewynters, our sister agency in London, to create an international alliance between the world’s two most important entertainment markets: Broadway and the West End.

In June 2010, SpotCo’s clients took home 19 of the 26 Tony Awards, including the four “BEST SHOW” categories:
BEST PLAY, Red
BEST PLAY REVIVAL, Fences
BEST MUSICAL, Memphis
BEST MUSICAL REVIVAL, La Cage aux Folles

SPOTCO MERCH

Through our merchandising partnership with Dewynters, we deliver expert product development, innovative design, and a highly successful fulfillment operation. Dewynters represents 26 years of merchandising experience, and SpotCo represents 22 years of innovation in entertainment advertising. Together, our philosophy is simple: The quality of your merchandise should be consistent with the graphic quality of your brand.

SPOTCO MERCH creates innovatively designed products that people want… and buy. Our current clients include Roundabout Theatre Company, Hamlet with Jude Law, A Steady Rain with Daniel Craig and Hugh Jackman, Finian’s Rainbow, The Miracle Worker with Allison Pill and Abigail Breslin,  La Cage aux Folles, and The Norman Conquests.